WECHAT MINI PROGRAM
WeChat Ecosystem Solutions
A digital system built around mini programs, official accounts, Channels, WeCom and WeChat Pay that connects acquisition, operations, conversion, retention and analytics in one loop.
- Mini program store
- Official account
- WeChat Pay
Introduction to WeChat mini programs
A WeChat mini program is a lightweight app on the WeChat platform launched by Tencent on January 9, 2017. It requires no download or installation and opens through search, QR code scanning and more — true to the "use and go" idea. It now covers many industries and has become an important bridge between users and services.
Empowering enterprise digital capabilities
Referral acquisition
Acquire customers at low cost through social referrals and analyze conversion across channels precisely
Retention and activation
Use behavioral analytics for precise push notifications and personalized recommendations
Traffic monetization
Turn private-domain traffic into member assets and increase business value
Offline activation
Connect online and offline data to grow store revenue
Precisely operate your private-domain traffic
Referral acquisition, precise growth
Traffic is coming in but conversion is unclear? Running referrals without a proven method? KnowSaaS analyzes activation and monetization by channel so acquisition results are clear at a glance.
Create referral campaigns yourself with no engineering resources. Distribute QR posters in one click, discover and build KOCs, and lower acquisition costs.
QR code generation and management
Funnel analysis
User segmentation
Official account push
- Impressions
- Clicks
- Participants
- Shares
- Conversions
Retention, activation and precise marketing
Getting few reads on your official account? Mini programs are used and closed instantly, so retention is hard? Build push strategies around user content preferences to maximize reach and increase stickiness.
Recommend products based on shopping preferences to improve conversion in key placements such as banners and increase retention.
User tags
User profiles
Journey canvas
Smart recommendations
Traffic monetization and membership operations
How do you turn private-domain traffic into user assets for membership operations and monetization?
Through open SDKs and APIs, we connect data across online and offline channels and build a unified user ID system. Points incentives and exclusive campaigns drive membership operations, orders and efficient traffic monetization.
Cross-platform data integration
Unified ID system
User behavior tracking
Coupon management
Activate offline stores and grow revenue
How can offline business break through? How should online and offline operations interact and merge?
Drive offline users online through in-store QR codes and staff-run WeCom groups, build a complete tag and profile system, then reach users with official account posts, mini program livestreams and WeCom group messages to complete conversion and grow revenue.
QR code management
User tags
Auto reply
Mini program popups
